Bringing It Together
The production Bringing It All Together was created for the release of International Truck’s release of their heavy duty HX Truck pairing with the powerful S13 Engine. We wanted to create an ad that literally shows all the parts coming together to build the engine that is now part of the truck.
We shot in the outskirts of Las Vegas, Downtown Los Angeles, and the green hills of Thousand Oaks, California.
It was a heavy duty production involving a serious VFX team, there was a lot of onset VFX work that had to be monitored and rehearsed in order to get the shot right. It was a true collaboration between our Post team and our Production team- every single person on the project brought their A game.
We also faced the challenge of a very tight deadline with such a VFX heavy spot, but with the dedication of the post team we were able to make it happen.
CREDITS
Production House – Ajax Creative
Agency – Secret Fort
Creative Director – Jason Henderson
Creative Director – Devon Harris
Creative Director – Paul Swiatek
Director – Jared Galley
DOP – Tim Thompson
Producer – Jared Floyd
Producer – Adib Mufty
Editor – Michael Barker
Sound – Soundwell
Colourist – Eric Whipp
VFX – Ajax creative
