NOCCO
NO CARBS
COMPANY
GLOBAL CAMPAIGN l BRANDED CONTENT + PHOTOGRAPHY
The NOCCO global brand film was captured and produced by Crater in Hong Kong using its’ elite ambassadors. Shot over the course of two days, we are taken deep into the city getting a glimpse into the lives of the athletes. Crater produced 1 x 60 second brand film, 20+ cut downs for use on the brand and athletes socials (including post and stories), as well as photography captured alongside the filming crew. The brand film is being used globally across many platforms including online, OOH and in-stadium.
NOCCO is a tasty functional beverage developed by the Swedish health and exercise oriented enterprise No Carbs Company. Launching in December 2014, its’ product is today available in more than 30 markets.
CREDITS
CRATER – Film Production + Photography
NOCCO Expansion & Marketing – Magnus Arver
Head of Production – Steven Farrer
Creative & Directing – Simon Morehead & Ed de Carvalho
DP – Casimir Dickson
1st AC + 2nd Unit – Jack Shepherd
Edit – Ed de Carvalho
Sound & Music Composition – Jonny Higgins
Colourist – Matt Fezz
Athletes:
Wesley Lo
Tammi Robinson
Victoria Campos
Anthony Haynes
Ed Haynes
Max J Woodward
Locations & Assistance:
Nicholas Ku
Hong Kong City
Functional Fitness
Crossfit Asphodel
